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The Playbox

Fraher_PlayboxBlack_11

In collaboration with Shape London, Fraher Architects created a bespoke compact installation for the 2017 Clerkenwell Design Week, our offering – The Playbox.

The Playbox was initially presented as a 1200mm x 600mm unit, based on a standard double cupboard. The concept manipulates and activates each elevation in every detail. The Playbox stores items that support the user’s experience, facilitating a place to entertain, socialise, learn and play. It was conceived as a mobile unit that would transform any space occupied. Two Play boxes were created,  ‘A Big Sister’ 1200mm x 1200mm unit and a ‘ Little Brother’ 1200mm x 600mm unit.

The ‘Big Brother’ was influenced by antique tea caddies and carpentry that has supported the tea industry over the centuries. The unit was used by Newby Tea to serve hot drinks at the festival. This Playbox adopts the character of an ornate modern day tea caddy which is beautifully, yet discreetly decorated. It was made from black Multi-wall, a versatile and sleek material along with Birch Plywood. She opens to serve the tea ,  when closed she continues to sit as a bespoke piece of furniture to be admired from every angle.

The Little Brother Sister acted as a unique mobile showroom for Peronda. This Playbox was clad in cork, which was very tactile to handle and encouraged users to interact with the Playbox.

Both Playboxes are fully bespoke, we are delighted with the responses and intrigue created by these initial prototypes. We are looking to further develop the Playbox to fulfill a number of user needs, including tradeshows, pop up event space and outdoor entertaining.